- Overview
- Join the Community Here
- Who am I?
- Resources [important]
- Intro
- Why Blog? The Benefits of Blogging
- Website Content Types
- Types of Blog Content
- Important!
- Certificate of Completion ?
Content Writing Mastery: How to Write SEO Optimized Content That's Actually Worth Reading
Welcome to this free course on how to write SEO content that brings in loads of free traffic!
I've grown countless websites from 0 to multiple-millions of visitors a month with this formula.
And when you have the formula, repeating this type of success is as simple as rinse & repeat...
Kind of like showering .
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What we cover
How to write SEO content that doesn't suck.
Stop stuffing keywords into your content & start stuffing traffic into your site (and ultimately money into your pockets).
But seriously, don't keep your money in your pockets that's just looney.
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Course Curriculum
Introduction
Blogging 101: Core Concepts:
Why Blog?
Website Content Types
Blog Content Types
Intent: Commercial vs. Informational
How Websites Make Money (Traffic + Monetization)
Search Volume 101
Keyword Difficulty 101
Intent: Search vs. SERP
SEO Keyword Research Explained
SERP Features
Topical Clustering
Writing Fundamentals: Readability:
Skimmability' (Short Paragraphs & Sentences)
Tone
Writing Engaging Content
Diversify Your Vocabulary
Technical Jargon
Proof+Edit (Spelling & Grammar)
Filler Content
Writing Fundamentals: Formatting & Media:
List Items (ul, li, ol)
Screenshots
Images
GIFs
Videos
Infographics
Emphasize CTAs
Table of Contents
Writing Fundamentals: SEO:
Keywords
URL
Page Titles
Headings (h1, h2, h3, etc.)
Interlinking
Word Count
Wrap Up!
Blog Writing System/Process:
Introduction
Content Plan / Calendar
Populating the Content Calendar, Part 1 (SEO Analyst)
Populating the Content Calendar, Part 2 (SEO Analyst or Writer)
Writer Guidelines
Article Outline
Writing the Article
Article Reviews & Feedback:
Article Outline (Live): "Lead Generation"
Article Review - "Social Media Marketing for Lawyers"
Article Review - "LinkedIn Automation Tools"
Article Review - "Alabama Gun Permit"
Invite the Divine into Your Workplace to Produce Success, Enjoyment, and Fulfillment
Hi, I’m Devin - Founder & Head of Growth at SERP Co. I'm a serial entrepreneur, digital marketing consultant & widely regarded as the world's best SEO & grumpy cat impersonator.
I value intelligence & impact over professional appearances and playing it safe - always trying to have fun, while helping people in the process.
I started in internet marketing with less than zero, and have since won 4x 2 Comma Club Awards & helped 1,000s of business owners & entrepreneurs grow their businesses through SEO & digital marketing in 217+ different industries/niches, generating hundreds of millions of dollars.
And now I'm on a mission to democratize technology and access to the tools & information needed for ANYONE to build their version of success in the digital age.