Get ready to dive headfirst into the exciting world of local SEO and unlock the secrets to dominating the local search game! Join the one and only Greg Gifford, our local SEO guru, as he takes you on an epic journey through the ins and outs of local search optimization.
If you've ever wondered what local SEO is all about and why it's so important, this course is your golden ticket to uncovering the mysteries. Greg will guide you through the maze of signals that influence visibility in local searches, ensuring you're armed with the knowledge you need to optimize like a pro.
You'll learn:
Learn what local SEO is and why it's important
Determine if your business needs local SEO
Find out which signals influence visibility in local searches
Learn how to optimize those signals for local search
With step-by-step instructions on how to optimize for local search, this free course will set you up for success. You'll gain the confidence you need to succeed, wherever you are on your local SEO journey.
Lessons include:
What is Local SEO?
Local Ranking Factors
On-page signals
Local links
Citations
Reviews and how to get them
Google Business Profile
Other signals
BrightLocal Academy is where you can take your local SEO knowledge to the next level, and put theory into practice fast. Whether you work for yourself or for an agency, you'll learn how to boost rankings, get more search traffic, improve visibility, and more!
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Greg Gifford is the Vice President of Search Marketing at SearchLab, a boutique marketing agency specializing in Local SEO and PPC. He’s one of the most in-demand speakers at digital marketing and automotive conferences all over the world, with dynamic movie-themed presentations packed full of actionable tactics and information. He's got over 19 years of online marketing and web design experience, and his expertise in Local SEO has helped hundreds of businesses gain more visibility in local searches.
Greg graduated from Southern Methodist University with a BA in Cinema and Communications, and has an obscure movie quote for just about any situation.
