Facebook is now the biggest Social Media Platform in Digital Marketing. Facebook provides the chance for a business to engage with their target audience, that more traditional forms of marketing could not offer.
The main advantage of marketing on Facebook is that brands can have two way communication with customers. Brands can influence customer behavior and promote themselves to customers. Facebook is an ideal platform for content sharing with potential for viral marketing effects.
Now, this is a very basic course on marketing on Facebook. This will give you the basic introduction to the various aspects and the importance of Facebook marketing.
NOTE : New Lectures are added regularly as per the course structure.