Introduction
  • Introduction
  • Some Hard Facts of Facebook Marketing
  • Advances in Retargeting
Importance of Retargeting
  • Advantages of using Facebook for Retargeting Campaigns
  • Researches show Effectiveness of Retargeting
  • Scope of Retargeting
Setting up Retargeting on Facebook
  • How Retargeting Works
  • Features of Facebook Pixel
  • Creating and Embedding of Facebook Pixel
Benefits of Retargeting
  • Retargeting Benefits on Facebook – Part I
  • Retargeting Benefits on Facebook – Part II
Bonus Lectures
  • Bonus Lecture No. 1
  • Bonus Lecture No. 2
  • Bonus Lecture No. 3