Course Introduction
  • Meet Your Instructor
  • Introduction To [A] Growth
  • Course Curriculum Overview: What to Expect
Introduction To Content Marketing
  • Statistics
  • Google Providing Quality Search Results & Adapt
  • How To Produce High-Quality Content Using AI
  • AI Tools In The Market
Content Strategy & AI
  • Pillar Page Strategy
  • How To Create A Customer Persona
  • Why You Need Customer Persona
  • Using ChatGPT To Create A Customer Persona
  • Creating Brand Voice Using ChatGPT
  • Why You Need A Brand Voice
  • How To Create Long-Form Content With AI
  • Why Long-Form Content Wins
  • Challenges In Long-Form Content Writing
  • Process Of Creating A Content Brief
  • Surfer SEO In Content Brief Production
  • How To Create A Custom GPT
  • Pros Of Custom GPT Creation
  • Creating A Specific GPT For FinTech Industry
  • Repurposing AI Content
  • AI In Repurposing The Content
  • Example: AI In Repurposing The Content
  • HeyGen To Create Videos
  • Why Is Video Content Essential
  • Example: HeyGen Generated Video
  • Content Measuring & Reporting
  • Measuring Metrics
  • How To Measure Metrics Using Ahrefs