Customer Journey Design
- Customer Journey Definition
- The ALU Case Study
- Journey Mapping Exercise
Reflections
- Tools and Tech
- What we got wrong
- Journey Reflections and Advice
What you'll learn
- How to design a customer journey
- The importance of using systems and technology throughout the customer journey
Description
The thing that I think differentiates the memorable brands from the ones we forget is everything that comes before and after the purchase.
At the end of the day the purchase, a defining milestone to be sure, is still just a singular moment in the customer’s journey.
This course is about understanding and designing your customer journey, and using systems and technology to support and enhance that experience.
About the instructors
- 3.89 Calificación
- 14606 Estudiantes
- 6 Cursos
Gregory Jenkins
Automation Expert at Monkeypod
I’m a people person. I also like hiking, cooking, netflix and traveling.
Have we bonded yet? Reach out to me, you probably won’t regret it. Oh,
also I know lots of things about marketing, small business and
Keap (formerly Infusionsoft). I spent several years as a consultant and trainer, and now I run my own business helping entrepreneurs maximize the return they get from their email marketing and automation strategies.
If you're interested in learning then I'd love to help!
Student feedback
3.55
Course Rating
Reviews
Tim Omotoyinbo
14-09-2023
It was a good learning.
Presley Enomahenunumwen
19-06-2023
I was expecting more demonstration of the actual customer journey.
DAO HR-2
19-06-2023
The first part of the course is very informative. The ALU case study well yes it good to understand but not much related to the customer journey subject. The rest yet to unfold hope its helpful understanding actually understanding the customer journey.
Prabadi
19-06-2023
Loving it so far. Thank you for making an effort to creating this free course.
Hoda
19-06-2023
not what i expected