Welcome to "Digital Marketing Essentials," the perfect starting point for anyone new to digital marketing. In this comprehensive course, you'll embark on a journey to demystify digital marketing and learn how to harness its power for your business or career.
Whether you're a small business owner looking to boost your online presence, a marketing enthusiast considering a career change, or a student eager to explore this dynamic field, this course equips you with essential knowledge and skills to thrive in the digital marketing landscape.
You'll delve into core digital marketing facets, understanding the significance of online marketing in today's business world. Explore social media's role as a potent marketing tool, learn to create effective buyer personas, and target your audience precisely. We'll guide you through aligning marketing strategies with business objectives and optimizing your digital presence with media buying and advertising.
Practical skills are a cornerstone. You'll create and optimize a Facebook page, boost content, demystify payment methods, and understand how Facebook ads work. Visual content, budgeting, and team structure are also covered.
By course end, you'll have a strong grasp of digital marketing's fundamental principles, enabling you to plan, execute, and measure effective marketing strategies. Join us on this exciting journey, and enroll today to start your digital marketing journey with confidence.
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Wai Yan Thwin has a solid experience in Marketing Technology (MarTech) for more than (12) years. Currently, he is working as a Digital Marketing, Transformation Consultant for High-End Brands. Moreover, he also provides marketing services for Small and Medium Enterprises. He has been many experiences in the Service Industry, Digital Media, and Digital Agency. He is acting as Head of Marketing at Newness-Digital Agency. And also support as Executive Director at 360Career Organization, Youth Career Platform.
