Introduction and Overview
  • Introduction
  • Course Overview
Digital Marketing
  • Understanding Digital Marketing
  • Digital Marketing Channels
  • Developing a Digital Marketing Strategy
  • Choosing Digital Marketing Channels
SEO Marketing
  • SEO Basics
  • Measuring SEO Success
Social Media Marketing
  • Social Media Marketing Fundamentals
  • Building Your Social Media Audience
Content Marketing
  • Content Marketing Basics
  • Measuring Content Marketing Success
Email Marketing
  • Email Marketing Essentials
  • Measuring Email Marketing Success
Content Strategy and Planning
  • Content Strategy and Planning Basics
  • Understanding Content Strategy
  • Content Planning and Development
  • Content Distribution and Promotion
Affiliate Marketing
  • Affiliate Marketing Basics
Digital Marketing Trends
  • Digital Marketing Trends
Automation Options
  • Marketing Automation Options
Summary and Conclusion
  • Marketing Campaign Summary
  • Digital Marketing Conclusion
Bonus Lecture
  • Bonus Lecture