Introduction
  • Facebook ads and Instagram ads for music to build a following - welcome
  • Fan page vs. business page
Business Manager basics
  • What is the Facebook Business Manager and why you should use it
  • Setting up 2-factor authentication for security - now required by Facebook
  • Adding a page to our Facebook Business Manager account
  • Creating an ad account in Facebook Business Manager
  • Page permissions and details
Running your ads
  • Difference of campaigns, ad sets, and ads. Plus, introduction to experimenting
  • Organizing my music page ads to build a fan base and grow
  • Showing how I created one campaign with multiple ad sets
  • Budgets for your ads
Setting up Instagram with your Facebook Business Manager
  • Connecting your Instagram account to your Facebook Manager
  • Running Instagram ads
Conclusion
  • Thank you for watching