Start Up to Scale Up: A Growth Formula for Small Businesses

So, you have successfully started your own company, proven to your friends, family and the bank that it is a viable business, won some loyal and happy customers or clients and maybe even started to make a small profit.

Congratulations! (It is said that most new businesses fail within the first few years, so yours is already a success story.)

What’s next? Do you want to:

1. stay small with a lifestyle business that gives you modest lifestyle and the freedom that comes from working for yourself, or
2. keep growing your business, expanding into new markets and territories, increasing sales and profits and building a business that you can sell in the future?

If you chose option 2 then you will need to transition your business from the startup phase, in which most major business functions are performed by you, or small team around you, into Scale Up mode.

This means implementing new systems to make your business operations more efficient and reliable, finding new marketing and distribution channels to boost sales and exploiting all of the growth opportunities within your business.

And yes: scaling up your business will require you to change your mindset and transition from being a hands-on entrepreneur to CEO, providing strategic leadership and empowering your teams to achieve success.

In this introductory course, entrepreneur and business growth coach Russell Streeter will show you:

• The exact formula you need to scale up your business.
• How to prepare your business for scaling up and systemise it for more efficient and reliable operations.
• The common challenges and traps that trip up high growth businesses – and how to avoid them.