Introduction
- Introduction
- Overview of the course content and goals
- Defining your target audience and identifying their pain points
Building Your Email List
- Where to Get Lead Magnet and Content Ideas
- Creating lead magnets in batch production
- Best Practices for Building an Email List for SaaS Companies
- How to Get SaaS Leads
- Techniques for optimizing your email list for better deliverability
Crafting Effective Email Campaigns
- Crafting subject lines and calls to action that drive conversions
- Cold Emailing vs Warm Emailing
- Designing and writing effective email campaigns for SaaS companies
- Personalization and segmentation strategies for better engagement
Automation and Drip Campaigns
- Understanding the benefits of automated and drip campaigns for SaaS companies
- How to Setup a SaaS Campaign - Start to Finish
- Creating workflows and triggers to automate your campaigns
Testing and Optimization
- Best practices for A/B testing your email campaigns
- Building a team and delegating responsibilities for ongoing success
Conclusion and Next Steps
- Congratulations - Recap of the key takeaways and lessons learned
