Introduction
  • Introduction
  • Why I Created This Course?
  • How Much Can You Make Every Month?
  • Who Should Take This Course?
  • How This Course Is Structured
  • Why Learn From Me?
  • My Video-preneurship Journey - From Zero to Hero
  • Defining Your Business - What Do You Want to Achieve?
Getting Started
  • Choosing a Name for Your Business
  • Why Register for a Sole-Proprietorship
  • Why Register for a Limited Liability Company
  • Freelancing as an Individual
  • Does it matter to the client about where you work?
  • Designating an Official Business Address
  • Opening a Corporate Banking Account
  • Building a Website - What information should you provide?
  • Designing a Unique and Powerful Business Card
  • Facebook Page for Your Business
  • Vimeo Video Hosting and Streaming Account
  • YouTube Account
  • Camera and Gears
Where the Money Is
  • Event Video
  • Marketing Video
  • Training Video
  • Documentary Video
  • Knowledge Sharing Video
  • Job Performance Support Video
  • Corporate Communication Video
  • Public Awareness Video
  • Your Own Production
  • Action Plan - Identifying the Markets That You Can Excel In
Marketing Your Business
  • Why Do Marketing?
  • Web Marketing
  • Social Media Marketing
  • Video Marketing
  • Email Marketing
  • Offline Marketing Methods That Generate Results
  • Generate Interest with an Elevator Pitch
  • How Often and When Should You Do Your Marketing?
Prospecting for Customers
  • Warm Calling Techniques
  • Cold Calling Techniques
  • Who Do You Speak To?
  • Handling Rejection
  • What Should a Call List Contain?
  • Prospecting on LinkedIn
  • Prospecting on Facebook
  • Examining Company Websites
  • Email Prospecting Techniques
  • The Advantages of a Partnership
  • Run a Referral Programme
  • eMarketplace - Why Use it and Why Not
Handling Questions from the Customers
  • Handle an Enquiry by Asking Probing Questions
  • "How Much Do You Charge?"
  • "How Many People Are There In Your Team?"
  • "Are You Sure You Can Do It?"
  • "I Think Your Fee is Expensive"
Client Meeting
  • Preparation
  • Set the Meeting Agenda
  • Step 1: Introduction by Both Parties
  • Step 2: Understand Needs and Clarify Requirements
  • Step 3: Review and Confirm Requirements
  • Step 4: Next Step
  • Reading: Meeting Tips That Deliver Results
Statement of Work (SOW)
  • What is a Statement of Work?
  • What Should A Statement of Work Cover?
Pricing Your Service
  • What is "Perceived Value"?
  • How to Set Your Price?
  • Pointers on Setting the Price
  • Market Assessment
Scaling Up Your Business for Growth
  • Building Agility Into Your Business Operation
Conclusion
  • One Last Thing...