- Reviews are related to Revenue
- Key points of Complaints should be identified
- Respond to reviews in the best manner possible
- Types of reviews
- Ensure you get loads of reviews
Despite TripAdvisor having been around for a long time now, most hoteliers and general managers don’t really know how to harness its power to the advantage of their hotel. With this course, you will be able to actually manage your rankings, reaching higher and higher than your competition. Learn all the do’s and don’ts of the industry, especially when you are out to get organically gained guests and prospects.
The course contains tips and tricks, as well as details about how to start on your quest to rank higher and reach the top within 90 days. You also get to know why responding to all reviews, be it the positive or the negative ones, is so important. And the best part about these instructions is that they are easy to follow, and you can actually increase your revenue through these best practices.
After you have gotten the responding to reviews part down, you can also try to gauge what goes wrong most often at your hotel or what bothers guests the most. Subsequently, you can try to fix that, or add something to take the glare away from what you are lacking in. After you have taken the course, you will realize there are a lot of little things too, that have always been there but which you have overlooked till now, which can help you rank higher and get more room bookings.
You also get to learn all about your TripAdvisor management page through this video, and the great listening tools which Avijit Arya tells you about. With this course, all the secrets behind effectively managing a TripAdvisor page to your hotel’s advantage is revealed.
How to take action on ideas
About the instructors
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Chief Mogul at Internet Moguls
Avijit Arya, Chief Mogul at Internet Moguls, is a speaker, writer and columnist for social media and online reputation management. He has attended several global social media and digital marketing conferences, as a speaker and also has his very own publication known as Digital Hospitality. The popular magazine is one of its kinds and focuses on Internet marketing for the hospitality vertical. In addition, he contributes leadership opinion articles on adoption of digitalism and online marketing to over 20 Indian as well as overseas publications. Avijit Arya’s LinkedIn profile is graced by testimonials of his expertise, written by some of the world’s biggest clients from a host of verticals.
His company, Internet Moguls, is a marketing-driven agency with presence in Delhi, Mumbai, Dubai and Vancouver. The company specializes in fulfilling the Design, Social and Technology needs of several industries, including hotels, airlines, travel, fashion, Real Estate, Education among others.
His expertise in various industries including hospitality, airlines and travel is exceptional, thanks to his experience in managing a successful award winning hotel business as well as a multi-award winning Travel company. Thus, his acute understanding of the entire industry and related verticals! Avijit Arya holds an MBA in International Marketing from the University of Strathclyde, Glasgow; after he finished his schooling from Modern school Barakhamba Road in New Delhi.
Very Informative Thanks
Yes a good match
It's not as I expected, this kind of information it's very basic for any Hotelier.