Dr. Anand Shankar Raja M hails from an educational background, and at present, he works as an Assistant Professor in the School of Commerce, Kumaraguru College of Liberal Arts and Science, Coimbatore, Tamil Nadu. He has earned his Doctorate degree from SRM University, Chennai, Tamil Nadu in Human Resource Management. His area of specialization is “Market Research” where he explores mystery shopping professionals, and he also conducts ample mystery shopping activities for different brands. He has been teaching KNIME for a couple of years for UG and PG students. Before joining KCLAS he was associated with CHRIST (Deemed to be University), Bangalore, India. He has published research articles which are indexed with SCOPUS, Web of Science, ABDC etc. He has also presented his research articles in the International Conferences organized by IIT's and IIM's. In addition, he has five copyrights in his name. Apart from KNIME he is also an expert in Tableau.