A NEW Approach to Marketing
  • High-Minded Marketing
  • Introduction
  • Overview of Steps to Create an Inspired Marketing Plan
Create an Inspired Marketing Plan
  • Envisioning Success
  • Share Your Story
  • Identifying Core Values
  • Determining Core Values
  • Define Your Niche
  • Attracting Support (Target Audience)
  • Establishing a Brand
  • Branding Part 2: Slogan
  • Prioritizing Goals
How to Create the Right Content for Success
  • Basic Content Marketing Theory
  • Content Marketing and Pathways
  • How to Go Viral
  • Marketing Research Part 1) Refining Your Brand
  • Marketing Research Part 2) Surveys, Key Informant Interviews, and Focus Groups
  • Marketing Research 2) Applications
  • Testing your knowledge "Marketing Research"
Content Marketing Part 2
  • Search Engine Optimization
  • Social Media Overview
  • Website Success
  • Blogging
  • Video
  • Images
  • Newsletter Tips
  • How to Evaluate Your Marketing Plan
  • Google Analytics (Focused Tips)
  • Final Thoughts