- Marketing is...
- Quick Marketing Audit
- Quick Marketing Audit. Generations & Social Trends.
- Assessing the Market. Part 1
- Assessing the Market. Part 2
- Competitors. Part 1
- Competitors. Part 2
- Customers
- Internal Analysis
- Collect Final Insights with the SWOT Analysis
What you'll learn
- Conduct a real marketing analysis
- Develop a deep understanding of your target audience
- Analyze your market and competitors in just a few minutes
- Build a data-driven marketing strategy
Description
10 lessons, each long in a coffee break
Thorough analysis is at the heart of any successful strategy. In our Marketing Analysis course, we explore how to conduct marketing analysis and develop a winning marketing strategy.
Our Marketing Analysis course brings together theory and practice, walking you through the steps of analyzing your market and competitors, developing a deep understanding of your audience, and building a data-driven marketing strategy.
To help you go beyond theory, we’re offering students free access to Semrush .Trends so you can put your knowledge to practice and see firsthand what kinds of insights data can provide.
The information and strategies we explore in this course are suitable for beginner marketers and those who want to bring their business to the next level.
Fernando’s new Marketing Analysis course provides the foundational knowledge necessary to analyze any market and build a surefire marketing strategy. Taught by Semrush’s Senior Market Research Manager, Fernando Angulo, the course offers 10 coffee-break-length lessons that cover a broad range of topics, including market assessment, audience segmentation, and competitor analysis. Students also receive access to Semrush .Trends, allowing them to put their knowledge to practice as they gather real data for their market. Enroll today!
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About the instructors
- 4.44 Calificación
- 2674 Estudiantes
- 1 Cursos
Fernando Angulo
Senior Market Research at Semrush
Fernando Angulo is Senior Market Research at Semrush. He has been with Semrush since the beginning of the company's marketing efforts and has built its all-star marketing team. Being one of the most recognized faces of the brand, Fernando is speaking at 50+ top conferences worldwide each year. Fernando specializes in B2B search marketing, e-commerce, influencer marketing, and trained marketing teams of companies such as Expedia, T-mobile, Prestashop, and Bing.
Student feedback
Course Rating
Reviews
i was hoping rather than relay on semrush to do something with my own hands and it should have more live practical exercises.
Well designed course and stepwise learning.
Excellent