- Course Introduction
- Which Sales Role is Right for You?
- Types of Sales
- Why Sales?
- Introduction to SAAS Sales Cycle
- Managing Relationships for Development
- Course Conclusion
This course starts with a reality check on the difficulties and challenges you may face in sales, along with your motivations for starting your sales career. We'll also cover typical sales roles; while this courses focuses on SAAS sales, I highly recommend researching the various types of sales companies available (ex: insurance sales, real estate, etc...). This course provides a high level overview of a typical SAAS sales cycle, and how to manage your relationships with AEs and sales managers for skill development. This course is intended to be high level, there are no direct sales exercises or applications covered in this course.
Sherrylyn's background in management consulting and direct sales enables her to understand business needs, and how to drive a value-driven sales conversation. She began her sales career at the University of Washington, where she sold newspaper ads and Mary Kay cosmetics to fund her college tuition. She began her professional career in management consulting with Accenture, working with value realization teams (stakeholder management, change management), for large scale ERP implementations and HRBP projects. Her time with Accenture exposed her to how businesses work, and their end-to-end processes, as well as managing stakeholder expectations and motivations across several countries, age groups, and culture. She pivoted her career back to direct sales where she began as a BDR, moving her way up to an inside sales role, then into mid-market, and eventually enterprise sales.
Sherrylyn loves to help AEs and BDRs develop and master their own sales skills, she loves to collaborate with her team to build out better internal processes and provide the best value she and her teams can to their potential clients and their customers.