Introduction
  • Meet Your Instructor: Andy Allen
  • Meet Your Instructor: Kyle Hamar
  • Download The Companion SEO Checklist PDF
SEO Overview & The Tools Of The Trade
  • Google Analytics & Google Search Console
  • Creating & Adding A Sitemap
  • Wrap Up & Action Steps
SEO Strategy 101
  • Customer Search & Keywords
  • Keywords & Site Structure
  • Internal Links
  • SEO Friendly URLs
  • The 10 Minute URL Audit Hack
  • Managing 404 Errors On Your Store
Collection Page SEO - For Shopify Sites
  • Optimizing Collection Pages
  • Optimizing Collection Pages Continued
  • Keyword Modifiers For Collection Pages
SEO For Product Pages
  • Optimizing Product Pages On Shopify
  • Optimizing Images & Other Shopify Product Page Features
  • Product Page SEO Best Practices
  • Product Page SEO - Avoiding Duplicative Content
  • Amazon Product Page SEO Break-Down
  • Amazon Product Page SEO Break-Down Continued
  • What Happened To Reviews In Google Search Results?
E-Commerce Blog SEO
  • E-commerce Blogs - How To Use Them For SEO
  • How Long Should My Blog Post Be & Why!
  • Blog Optimization - How To Maximize Your Previous Blog Posts
  • Blog SEO Demo
  • Advanced Blogging Tips
Advanced SEO Strategies & Tips
  • How To Handle Duplicative Content
  • Building Better Content
  • Why Page Speed Matters & An Easy Optimization Fix For This Issue
  • Optimizing For Local Search
  • Building Backlinks
  • Building Backlinks Continued
  • Bonus Lecture: Learn More About HIKESEO