The Science Behind Webcopy That Converts
  • Copy v's Content - What's the difference anyway?
  • Persuasion Principles - The subtle art of non-sleazy persuasion in your words
  • SEO - The BEST thing you can do to improve your on-page SEO
  • Sales Psychology - Because copywriting is 2% words-smithery and 98% psychology
  • Brand voice - We can even apply scientific theory to the language you use
Extra resources: Website copywriting tips
  • Why and how to include pricing on your website
  • Three Homepage mistakes and how to avoid them
  • The 3 different buttons you NEED on your website
  • The easy copywriting formula that means you'll always know where to start
  • How to optimise your website buttons for more conversions
  • The simple question that makes your writing more FUN
Bonus resources: What to do next...
  • Learn how to use sales psychology to write words that sell