Intro
  • Overview
  • About the Instructor
  • Promotional Material
  • Housekeeping
  • Intro to Twitter
  • Anatomy of Twitter
  • Anatomy of a Tweet
  • Security and the Law
  • Why Tweet?
Hands-On Training
  • Launch an Account
  • @Mentions and Hashtags
  • Hashtags in Practice
  • Direct Messages
  • Favorites
  • Followers, Following & Lists
  • Finding Twitter Users
  • #Discover
  • Link Shorteners
  • Tweet Button
  • Advanced Search
  • Follow Button
  • Faves Widget
  • Hootsuite and Klout
Mobile Apps
  • Twitter App
  • Instagram
  • Foursquare
Best Practices
  • What to Tweet About
  • When to Tweet
  • Getting Retweeted
  • Branded vs. Personal Twitter Accounts
  • Personal vs. Professional Tweets
  • Auto Tweets
  • Next Steps
Case Studies
  • Case Study: Palms Casino
  • Case Study: Whirlpool
Supplemental Resources
  • Personal vs. Branded Twitter Accounts
  • Twitter Account Ownership
  • Sarah Evans on Twitter Reputation Management
  • Twitter CEO Evan Williams at SXSW
  • Chris Brogan on Sharing Best Practices
  • Coca-Cola Twitter Case Study
  • Twitterville Author Shel Israel
  • Jeff Pulver on the Real Time Web
  • Get Twitter Followers and Facebook Friends While You Sleep
  • Increase Your Klout Score
  • Dan Zarella on When To Tweet