Beginners Guide to Digital Marketing
  • What is Digital Marketing?
  • Is Digital Marketing Easy to Learn?
  • What Skills do you Need?
  • What are the Job Prospects?
  • Taking Your First Steps
  • Common Mistakes People Make
  • Digital Marketing Statistics
MARKETING
  • Why Does Marketing Matter
  • How Marketing Creates Value
  • Defining your Target Audience
  • Marketing and Pricing
  • Content People Crave
  • Marketing your USP
  • How to Influence People
  • How to Market Products to Women
  • Marketing to Millennials
  • The Strongest Words in Marketing
  • What is an Advertorial?
  • Word of Mouth Marketing Strategies
  • Razor Blade Model
  • Two-Sided Marketplace Model
  • Forrester – 5 i’s Marketing Model
  • Four P’s of Marketing
  • Marketing and Positioning
  • Loyalty Ladder Explained
  • Four R’s of Marketing
  • 40-40-20 Rule
  • Hierarchy of Effects Model
  • Good and Bad Times to Advertise
  • Adaptive Marketing
  • Ansoff's Matrix
  • Attack Marketing
  • Hofacker’s 5 Stages of Information Processing
  • Diffusion of Innovation Model
  • McKinsey’s Consumer Decision Journey Model
  • Honeycomb Model
  • Six Cs of Online Customer Motivation
  • Pay-Per-Use Model
  • 5 C’s of Marketing
  • PESTEL Analysis
  • Porter’s Five Forces
  • Marketing Terms You Should Know
SELLING and SALES TECHNIQUES
  • Understanding the Art of Selling
  • How to be a Good Salesperson
  • Elite Sales Techniques
  • Pricing for Profit
  • Understanding the Different Types of Buyers
  • How to Demonstrate Your Product
  • Millennials Spending Habits
  • Horrific Stats which will CHANGE the way you sell
  • Customer Experience Cycle
  • Customer Acquisition Journey
  • Cross Selling and Up Selling Techniques
  • Understanding Visual Selling
  • Closing a Sale Questions
  • Mistakes Made by Customer Service Staff
  • How to Successfully Launch a Product
  • Make Your Customers Happy
  • What NOT to Say to Customers
  • How to Generate Positive Reviews
  • The Lies Customers Tell You
  • Sales Professional Tricks and Tips
  • Easy Things to Improve your Tradeshow
  • How To Manage Your Time More Effectively
  • Are You Destroying Your Selling Motivation?
  • 20 Tricks In Boosting Your Selling Confidence And Self Esteem
  • Selling Statistics That May Shock You
  • Sales Terms – Full A-Z Guide
  • FREE FLYER TEMPLATES - DOWNLOADS
E-COMMERCE
  • What is Ecommerce?
  • Which Ecommerce Platform?
  • Finding Your Market
  • Online Marketplaces to Sell On
  • Amazon Selling Tips
  • Amazon SEO
  • Amazon – Brand Registry
  • Amazon Selling - “Our Brands” Explained
  • Amazon – Selling Handmade Products
  • Amazon – Advertising Explained
  • Amazon - Advertising Key Performance Indicators
  • Amazon – Mistakes New Sellers Make
  • Dropshipping Guide + SUPPLIERS LIST
  • eBay – Selling Tricks and Tips
  • Dynamic Pricing
  • How to Increase Your Average Order Value
  • Black Friday Marketing Ideas
  • Call to Action – Best Words and Phrases
  • Setup WIX Store + Add your first product
  • Setup SHOPIFY Store + Add your first product
  • Setup BIG CARTEL Store + Add your first product
  • Thinking about your Niche
  • Create the Perfect Product Photo
  • How to make Product Pages and Category Pages less Boring
  • Email Drip Campaigns
  • Email Marketing – Ideas to Help Open Rates
  • Email Marketing Mistakes You Shouldn’t Be Making