Let's get started
- Introduction
- What is SEO?
- What is PPC & GOOGLE Ads
- What is social media marketing
- Websites & CTA
What you'll learn
- Understand the basics of SEO
- Understand the basics of Facebook Marketing
- Understand the basics of LinkedIn Ads
- Understand the basics of Google Ads & PPC & Display Advertising
- Understand the basics of a Funnel
Description
This is an amazing course for someone interested in understanding online marketing and all the main channels that are frequently used to promote products and services online. In this course, we will look at what is SEO and how to best approach SEO for your Business. What is google adwords and how to best approach it for your business. We will have a look at Facebook marketing and linked in marketing and finally finish with what is a funnel and how to build one for your own business.
You don't need to be a marketer to benefit from this course you will learn:
- What is online marketing and what are the channels
- How each channels work and how they can impact your company
- Understand when to use one more than the other
- What is a Funnel and how you can look at your own business from the funnel perspective.
Once completed, you should understand the basics of online marketing, and you should approach it in any situation. Additionally you will receive exclusive access to a private Facebook group where we can discuss together and chat about specific online marketing issues.
What are the requirements?
- There are no requirements to take this course.
What is the target audience?
- This course is for people who want to expand their knowledge and expertise in online and digital marketing. It does not require previous online marketing experience.
The University of Sheffield
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About the instructors
- 4.2 Calificación
- 13072 Estudiantes
- 1 Cursos
Olivier Mamet
Online Consultant
Olivier Mamet is the director and owner of The Seo Consultant & Out of the box. The first one providing search engine optimization, online public relations, social media marketing and the other providing video marketing and video production services. A general enthusiast of the Internet of Things.
I provide online marketing services for various clients in the B to B space and B to C space.
Student feedback
4.2
Course Rating
Reviews
Pamela L Angelbaeck
21-06-2023
The topic is very complicated and the speaker is speaking rather fast so, it is hard to follow and understand the topic.
Vaishali Mahajan
19-06-2023
I have learnt alot and it was very easy to understand
Reverend Cynthia Lowe
19-06-2023
I didn't know anything about this issue. Everything the instructor shared was new knowledge for me. Great for beginner in marketing my website.
Nikita Kasat
19-06-2023
Some part was little difficult to understand as I m complete new to this field
Bashi Mompati
19-06-2023
Worthwhile overview of Digital Marketing. It helped to clarify concepts that would have been otherwise difficult to grasp
Ngoun Sominea
19-06-2023
Good Course, Good explanation.
Carol Moynham
19-06-2023
Very good overview, not too much detail