Introduction to Content Writing
  • What is Content Writing?
  • Importance of Content Writing in the Digital Age
  • Types of Content Writing (Blog posts, Articles, Website Copy, Social Media Post)
Understanding your audience
  • Overview of Understanding Your Audience
  • Demographics (age, gender, location, etc.)
  • Interests and Needs
  • Creating a buyer persona
  • Quiz-2:
Developing Ideas for Content
  • Brainstorming Techniques
  • Keyword Research
  • Using a Content Calendar
Creating an Outline
  • Organizing your ideas
  • Using headings and subheadings
  • The importance of a clear structure
Writing Effective Copy
  • The importance of a strong opening
  • Using concrete examples
  • Keeping it concise
  • Using active voice
Conclusion and Next Steps
  • Recap of key points
  • The importance of continuing to learn and improve
  • Resources for further learning