- Introduction to LinkedIn Algorithm
- How to Create an All-Star Profile
- How to Find Your Target Audience
- How to Create Successful Content on LinkedIn
- Best Practices and Tools for LinkedIn
- How to Find Your Dream Job on LinkedIn
What you'll learn
- Fundamentals of LinkedIn and the scope it offers;
- Understanding how LinkedIn’s Algorithm works;
- What is an All-Star Profile on LinkedIn and why it’s important;
- A step-by-step guide to building a well-rounded LinkedIn profile along with all the elements that go into making a stellar profile.
- Finding the right people to connect with once you’ve narrowed down your purpose
- Exploring Linkedin’s filtering options and sending connection requests based on filters like locations, language, industries, and mutual connections;
- Identifying the type of content that you should create for and shareon your LinkedIn Profile;
- How to choose between niche and general content topics;
- Things to keep in mind while creating content around your experiences;
- Best practices to follow while posting on LinkedIn;
- The right time to post on LinkedIn for maximum reach;
- How to use LinkedIn Analytics to track your performance and optimize your LinkedIn profile further
- How to find your dream job on LinkedIn
Description
With 722 million members, LinkedIn is one of the most trusted social networking sites in the world.
The reason behind its popularity is the ease with which professionals from all fields can network with each other.
LinkedIn has become a pre-eminent online platform for business professionals all around the world today. It is the go-to avenue for people who are searching for jobs, companies that are hiring, and also for freelancers looking for projects worldwide.
This makes LinkedIn an incredibly essential tool you should be used as leverage, to communicate your personal brand to the world and find the right opportunities to accelerate your career. In fact, if you’re thinking of getting started with personal branding, setting up a LinkedIn profile should be the first step on your list.
Irrespective of the brand, industry or job profile, a LinkedIn profile is a must simply because of the networking opportunities available on the platform. Utilizing all the features the platform has to offer is a sure-shot way of impressing potential employers and eventually getting hired.
Why use LinkedIn?
Did you know that a whopping 87% of recruiters find LinkedIn to be the most effective when vetting candidates during the hiring process? LinkedIn helps accelerate the process of your job search because most hiring managers and recruiters are already using it
Having an active and well-put-together LinkedIn profile will significantly increase the chances of you being discovered by various companies looking to hire people based on skills and experience.
What is this Masterclass about?
Our trainer Chintan Mehta (Strategic Marketing Specialist) will be taking you through the process of setting up a great LinkedIn profile. He will cover several aspects of profile building, networking and content optimization that will guarantee success on LinkedIn if followed correctly.
This free LinkedIn masterclass will be covering end to end LinkedIn Essentials like:
Fundamentals of LinkedIn and the scope it offers;
Understanding how LinkedIn’s Algorithm works;
What is an All-Star Profile on LinkedIn and why it’s important;
A step-by-step guide to building a well-rounded LinkedIn profile along with all the elements that go into making a stellar profile
Finding the right people to connect with once you’ve narrowed down your purpose
Growing your professional network
Exploring LinkedIn’s filtering options and sending connection requests based on filters like locations, language, industries, and mutual connections;
Identifying the type of content that you should create for and share on your LinkedIn Profile;
How to choose between niche and general content topics;
Things to keep in mind while creating content around your experiences;
How to find your dream job on LinkedIn;
Best practices to follow while posting on LinkedIn;
The right time to post on LinkedIn for maximum reach;
How to use LinkedIn Analytics to track your performance and optimize your LinkedIn profile further;
You will also get:
Certification of Completion from the Indian Institute of Digital Education.
Fast and Friendly Support in the Q&A section
Who should watch this LinkedIn Marketing masterclass?
They say that the first impression is most often the last impression. Your LinkedIn profile is the first thing hiring managers evaluate before shortlisting applicants for a job. So if you are someone who is looking for a job or freelance projects, this LinkedIn Masterclass is just for you. Applying some of the tips mentioned in the video will definitely help you create a LinkedIn profile that stands out from the rest.
About the Trainer:
An end-to-end Digital Marketing Professional, Chintan Mehta is a Strategic Alliance Associate at IIDE and the founder of Blogue. in.
Having addressed 5000+ students nationally and internationally on Digital Skills, he possesses the unique ability to break down and explain digital marketing concepts in the layman's language. Join his Masterclass as he takes you through the basics of LinkedIn and teaches essential methods to establish a strong network. You can leverage these skills for professional use and advancing your career.
So, all you need to do is watch the video, follow the steps mentioned in it, and by the end of it, you will have thoroughly optimized your LinkedIn profile for success.
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About the instructors
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IIDE - The Digital School
Professional Digital Marketing Courses by Top Experts
IIDE is India's #1 Digital Education Institute offering Online, Offline, Live, Short-Term & PG Courses in Digital Marketing. Get future-ready today!
IIDE - The Digital School is India's first school created to support all digital activities of any business in today’s fast-growing online world.
Our courses have been designed in collaboration with industry experts, keeping in pace with the latest concepts and skills of the digital world.
All the courses are structured to impart in-depth subject knowledge with a prime focus on keeping the subject matter interesting and easily understandable at the same time. Our courses make use of small topic-wise videos which make information absorption easy.
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This video is very helpful.
Very helpful - simple to follow and informative
Good info so far - let's keep going!
The teacher help me to plan my CV more effective