- Intro
- Log in
- Users
- TIP – Strategy
- Templates
- Campaign types
- Create a campaign
- TIP – Content
- Lists
- Signup forms
- Groups and segments
- Segmenting
- Reports
- BONUS - 7-Step Success Formula [PDF download]
What you'll learn
- Understand the basics of MailChimp
- Know how to create and send effective email campaigns
Description
Email marketing, why care?
- Cost – Email marketing is CHEAP, there are no two ways about it. Whether you do it yourself, or through an email marketing agency, marketing to hundreds of consumers via email is going to cost you tiddlywinks compared to other channels of advertising.
- Success - Emails can be targeting specifically to the ideal consumer. With this concept in mind, along with email cost-effectiveness, it’s no wonder that email marketing’s ROI often blows other direct marketing strategies out of the water – The trick is that you have to get it right!
- Measurability and Flexibility – With the analytics available today it’s easy to track responses to your emails exactly, in order to work out what parts of your campaign are working and what parts aren’t. With this knowledge, you can then react instantly to modify your campaign strategy if need be.
Why MailChimp?
More than 12 million people and businesses use MailChimp to send 1 billion emails every day. MailChimp truly is the global leader in email marketing. With powerful features and an easy to use interface, MailChimp is your new best friend.
This course is designed to do two things:
This course is just under an hour from start to finish, and designed to give you a basic understanding of...
- How MailChimp works
- How to create effective email campaigns
This course is just under an hour from start to finish, and designed to give you a basic understanding.
Other Courses

Unreal Engine 101 – 3D Game Creation
Begin developing 3D games using the powerful Unreal Engine, with no coding required.

ReactJS Birthday Reminder React App (with WebdriverIO tests)
Learn React.js by coding a Birthday Reminder App. Use WebdriverIO + visual e2e testing for web & mobile compatibility.

Forming the tiny habit of exercise
Follow along exercises to help boost and develop your strength, fitness and confidence

Statistics Analysis : Capstone Project on Medical Domain
Learn how to uncover the power of data analysis and statistics in this complete and easy to follow step-by-step course

3 Steps to Self Awareness Mastery!
Unlock the Power Within, Navigate Life's Maze, Discover Your True Self, Unleash a Skill that marches you forward always!
About the instructors

- 4.23 Calificación
- 25433 Estudiantes
- 2 Cursos
Doug Dennison
Learn email marketing with Doug
I run MailNinja, an email marketing brand with 20 years in the game. We've a low-cost email marketing platform. My courses are designed to give newbies an understanding of email marketing and marketing strategy, I hope you enjoy, reach out to me and let me know if you have any questions or thoughts.
Student feedback
Course Rating
Reviews
Good but very out of date.
Easy understandable, unfortunately old version of MailChimp interface.