Differentiated Outcomes for your Sales Engineering opportunities
  • Introduction to Visual Communication for Sales Engineering
  • Artificial Intelligence, Authenticity and your Personal Touch
  • Keeping things simple - How to Make Tea!
  • Hand-drawn visuals in your customer engagements?
  • Why are Hand-Drawn Visuals more memorable than just text?
Uncovering Visual Communication's Business Value for Sales Engineering
  • Sketching & Reflecting Together
  • Visual Communication in a Business Context
  • Basic Visual Communication Elements
  • Primary Value of the Basics
The magic and simplicity of Visual Communication with Customers
  • The Best Explanation Wins!
  • Factors that make it more challenging and simpler to succeed
  • Mastering People, Colours and Shading
  • Engaging the Eye with Problem, Innovation & Result!
  • The Value of Planning and Templates
  • What can make drawing easier?
  • What can make drawing difficult?
  • What can add additional layers of meaning and evoke emotions in your audience?
  • What can help avoid premature pen burnout and bring depth to your 2D Visuals?
Practicing, Reflecting and Differentiating to Sell More and Better.
  • Bringing it all together - Live Sketching together
  • Reflections on Live Sketching and Co-Creation
  • Where to Next? Differentiate to Sell More and Better!