This course was created to aid new entrepreneurs and small business owners who would consider themselves industry experts in their field. Being an expert will sometimes lead to overthinking the solution that they provide.
This course is an introduction to a series of courses called Business Kickstarter. Those courses will be distributed into smaller more easily digestible courses.
This course is taking the entrepreneur back to the drawing board as to who they want to help. Too often a business owner is too broad as to who they are wanting to market to.
They also may not fully understand the actual problem a potential client has. Understanding what is truly the problem and creating a series of steps to solve that problem will make the business more successful while also solving the true problem the potential client may need.
The way you solve a problem is also critical when setting up your programs. You may not realize that when you solve a problem for someone that it actually will cause other problems. If you set your program and programs up effectively then you can capitalize on the solutions you are providing.
This course is aimed at all of these situations by making the entrepreneur more efficient in what they provide.
This course is the first step of a multitude of courses that will follow. It is not only designed for someone who is just starting out but also for those who are seasoned professionals who want to serve their clients more efficiently.
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Kevin A Dunlap has been an entrepreneur since being downsized in 1999 after finishing a gig working on Y2K as a computer programmer.
He has worked in direct sales, in real estate consultation, as a REALTOR, and as a business consultant. His other skills include were as a college math teacher, a lead beach bartender and he worked as a stunt coordinator for both film and stage. (You can find him on IMDB as Kevin Dunlap (I).)
Kevin is the author of multiple books which can be found on Amazon. In 2017 - 2018 he had an international podcast where he interviewed entrepreneurs from worldwide.
He has many years of taking additional education courses and is incorporating all of this knowledge into courses for his future students and learners.
Kevin has a philosophy that everything can be interpreted from more than one perspective and that his students need to learn and understand this multiple perspective principle.
He created Optimal Performance Academy in order so other entrepreneurs and industry experts can make a difference in their own lives as well as their clients.
