- Introduction
- Documentation
- Segmentation and Pricing
- Preparing for Exhibitions
- Varnishing
Most of you would have had this experience of working long hours on some creative idea and wondering whether this is the right time for you to go out there and start selling.
* Is it the right time to start selling or exhibiting?
* Am I completely ready? What do I really need to do after I complete an artwork?
* Who is the right exhibitor that could help me with the next step?
If you are one of those art enthusiasts who has started creating something that is making some sense to you and are eager to go out into this wild world of art selling and exhibitions, then you have come to the right place.
As an art enthusiast, I have made some mistakes with respect to both selling and exhibiting. I am sharing my experiences in this less than 2 hour session, so you are able to
* make a smart decision about how you can segment your artwork and create multiple revenue streams
* make the right decisions when it comes to exhibiting
* be confident about your calculations and arrive at a nominal price for all the hardwork that you did with your artwork
Pursuing art is a soul-fullfilling journey. However, we also need the required guidance to further nurture our learning and grow the same into a business that is earning you steady income.
I also happen to be a finance and project management professional. Therefore, I have tried to give a structural perspective to all these important areas that form an integral part of a creative business.
I have seen good artists give up, because they do not know how to price their artwork end up getting underpaid. I have also seen artists running into the hands of exhibitors that may not be equally passionate about investing the time and energy that each artwork deserves. Hence, I was motivated to create these sessions for FREE, so you don't miss out on enjoying your art journey and your artwork gets well-appreciated.
Do write to me, if you have any specific post production or pricing calculation related issues, and I will try to make further videos specifically covering such issues
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A student of life, ever so happy to learn and grow together with you :)
17 years of journey within Manufacturing, Banking, Pharmaceutical, shared services and Energy companies in various finance and project management capacities. An MBA from Copenhagen Business School, Denmark and a CPA from New Hampshire State Board, USA. Now a Founder and CEO of an art business start-up: The Guiding Light Art Company (The GLAC). An Indian woman living in Denmark exploring more and more of cultural diversity by building business relationships across the globe.
My love for connecting the dots and building bridges between cultures found new dimension with the start of the Guiding Light Art Company or the GLAC Studio:
Love expressing my thoughts through oil on canvas paintings and charcoal and graphite sketches. Some of the concepts behind the paintings involve many hours of research work into various cultures. I enjoy the idea of portraying unity in diversity. Hence, the “Celebrate Diversity Series”
The GLAC studio accepts private art commissions, as well. My customers usually come up with such genuine requirements (for example) oil paintings to be created based on mythological stories or historical events. I totally enjoy working with my customers in understanding their unique requirements and making their dreams come true on a canvas
The GLAC aims at building bright futures through art. So, the GLAC Studio doesn’t just stop with my personal collection of artworks. You can also see how the GLAC Studio works closely with children and encourage their efforts by buying their artwork. The children at the GLAC Studio not only learn how to paint, but also understand the end-to-end process of art business. They also learn to take a decision about the profit earned through the sale of their own painting – using such profits for either their further education or in supporting underprivileged children