Overview of the 10 Step Blueprint
  • Don't Forget the 2021 Course Companion Study Guide
  • Overview of the 10 Step Blueprint
  • How I make my living from online courses
Step 1 | Choosing and Testing Your Topic
  • Overview: Testing Topic Ideas
  • Important Resource
  • What Sells vs What Does Not Sell
  • 2 Great Sources for Powerful Course Ideas
  • 3 Steps for Testing Online Course Ideas
Step 2 | Naming, Branding and Planning Your Online Course
  • Overview: Naming Strategy and the Importance of Planning
  • Naming Philosophies and Examples of Effective Course Names
  • Your Hook & The Gap You Fill
  • How to Structure & Storyboard Your Course
  • NEW Script N' Slide Method -- Updated for 2021
Step 3 | Creating & Recording Your Course
  • Overview: Getting Through this Step with the Least Amount of Headaches
  • The Mindset Required to Get Things Done
  • The 3-Day Target + Tools & Resources
Step 4 | Hosting Your Course Online
  • Overview: Hosting, Payment Processing & Breezing Through The Technical Stuff
  • Weighing Out the Various Hosting Options
Step 5 | Laying Down the Marketing Foundation for Your Course
  • Overview: Your Sales Funnel -- Lead Magnets, Landing Pages & Email Clients
  • Landing Page Options
  • Lead Magnet Strategy + Examples
  • Email Clients + The Backend of Your Sales Funnel
Step 6 | Nurturing Your List & Building an Engaged Following
  • Overview: Freemium Nurture Sequence
  • 3 Stages of the Course Creation Journey
  • Elements & Content for Your Nurture Sequence
Step 7 | Creating A Successful Evergreen Launch Funnel
  • Overview: How an Evergreen Launch Sequence Works
  • Elements & Examples of Evergreen Launches
  • Launch Steps & Content Outlines
Step 8 | Promotion, Social Proof & Testimonials
  • Overview: The Importance of Testimonials for Selling Your Course
  • 3 Strategies for Getting Testimonials that Help You Convert
  • How to Get People Talking About Your Course in the Right Corners of the Interweb
Step 9 | The Sales Page, Sales Video & Opening the Cart
  • Overview: Closing the Sale
  • 6 Elements of a Rockin Sales Video
  • 9 Elements of a Rockin Sales Page
Step 10 | Joint Ventures & Affiliates
  • Overview: Promoting Your Course Beyond the Launch
  • Your Launch as a Case Study + Converting Late Bloomers
  • Joint Venture Example + Affiliate Strategy
Bonus Content
  • TOOLS + RESOURCES | A HANDY DANDY LITTLE GUIDE TO HAVE
  • 2021 UPDATED TOOLS + RESOURCES !!!