- Intro to the Marketing Masterclass
- Marketing
- How to split your time when marketing?
- Diagnosis, Strategy and Tactics
- Building a brand
- Brand positioning
- Know your customer
- Find your niche
- Communicate your emotional benefits
- Effective types of communication
- S.W.O.T and P.E.S.T.L.E analysis
- Marketing Top Tips (part 1)
- Marketing Top Tips (part 2)
- Summary
What you'll learn
- Learn business strategy, finance and all the best parts of a full MBA course.
- Gain practical skills which help you launch a business or grow your career.
- Includes the world's best theories in sales, strategy, marketing, management, leadership, finance and more.
- Save up to $160k vs traditional business schools. Save up to $6k vs other alternative MBA / MBA Essentials courses.
Description
Roadmap MBA is an alternative MBA business course which provides the real world skills to help you grow a business or progress your career.
This course is written and delivered in such a way to make complex business concepts simple, sharing practical tools and techniques which will help executives at all levels produce real world results.
The videos are meant to be watched in conjunction with the PDF handouts for each module.
This is a private sector business course and not associated or accredited by any university or third party or imply any level of learning equivalent to an OfQal qualification.
Our mission is making business education accessible for 5 billion people.
98% 5 STAR REVIEWS on TrustPilot
For many years business education has been out of reach for regular people, particularly those from under-privileged and under-represented backgrounds.
We believe that it shouldn’t matter where you grow up or what your financial background is on deciding if you can access information to help you build a better life for yourself. We also believe that companies deserve a fair deal on their training and development.
We have built something which gives the complete roadmap to grow your business or career as a low cost practical alternative to a traditional MBA.
We are on a mission to help people around the world build a better life for themselves, creating an accessible platform for communities to thrive and celebrate together.
The complete roadmap to help you grow your business or career:
Pre-planning: What do you want to achieve?
Module 1: Understanding your goals and ambitions.
Module 2: Skills investors, business partners and employers look for.
Module 3: Your personal and professional brand.
Modules 4-6: Business strategy.
Module 7: Marketing.
Module 8: Social Influence.
Modules 9-11: Sales.
Module 12: The social side of business.
Module 13: Leadership and management.
Modules 14: Mental health
Modules 15: Financial intelligence.
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About the instructors
- 4.52 Calificación
- 2477 Estudiantes
- 8 Cursos
Steve Pugh
Founder and CEO of RoadmapMBA.com
Steve is a Chartered Mechanical Engineer and Management Consultant with three Masters degrees and additional qualifications in contract law, with values based on empowering people and creating positive and creative cultures.
In 2011 Steve invented a world-first financial fund which unlocked £300 million+ of work for UK companies. In 2018 he wrote his first book. In 2021 he launched social impact startup Roadmap MBA making business education accessible for 5 billion people.
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